Tuesday, August 3, 2010

Why is Apple Competing with Its Developers?

While on the one hand, the above applications sound fantastic and certainly like things we would want to use, the fact that the patents are coming from Apple and not some enterprising startup is somewhat unsettling.

It's not unusual for Apple (or any company) to patent its ideas, but most of Apple's previous patents have been for technology improvements, like using wireless sensors as heart rate monitors, tracking sports in real time, allowing iPhones to "socially network" with each other when in proximity with one another or modifications to the iPhone's homescreen. Apple has not been in the habit of patenting actual mobile applications.

What does this mean for companies already building applications similar to these? For example, OpenWays, which has already built mobile applications that allow smartphones to work as hotel room keys or Socialight which can be used to build a "virtual hotel concierge" service, among other things? What of the fact that multiple airlines already have their own mobile boarding pass applications? What of the universal remote apps like FLPR, Bobby, L5 and RedEye, to name just a few? And the list could go on and on.

Does Apple want to compete with these developers with its own native apps or does it just want license this technology to others building related services? Are these patents defensive maneuvers to block Google from providing services like these on its Android mobile operating system?

News like this is one of the reasons why so many in the technology industry are so vehemently against the idea of software patents. Foundry Group's managing director Brad Feld, for example, recently called the litigation surrounding patents "a massive tax on and retardant of innovation." Redmonk analyst Stephen O'Grady agreed, saying "it is not reasonable to expect that the current patent system, nor even one designed to improve or replace it, will ever be able to accurately determine what might be considered legitimately patentable from the overwhelming volume of innovations in software."


Philosophical arguments aside, given Apple's cryptic ways and its behavior when dealing with competition (see: Adobe, AdMob, Flurry Analytics), the idea of Apple venturing into its developers' playing field is one that could greatly affect the innovation in mobile applications for years to come.

3 comments:

  1. Three new patent applications that just became public on the U.S. Patent and Trademark Office (USPTO) website reveal that Apple is now patenting ideas for mobile applications. Specifically, these patents applications describe iPhone apps that would aid in making travel arrangements, booking hotels and shopping.

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  2. In mobile travel app patent application, Apple describes things like sending travel promotions, making reservations through mobile app, guide/assistance with airport services, using mobile boarding pass, remote check-in, access to in-flight services, sending automatic arrival notifications to your spouse, travel guide services/promotions at the destination site.

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  3. Damn, but this is one scary development. Imagine if back in 1994-96 someone decided to sit back, think about what kind of web services can be provided via the internet, and then decided to patent them.

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